You are planning to expand your fast food hamburger franchise internationally and have decided to open in London, Mexico, and China.

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You are planning to expand your fast food hamburger franchise internationally and have decided to open in London, Mexico, and China. What are some of the considerations to keep in mind concerning the values that the different cultures have on food and eating, the social behaviors to be sensitive to regarding employees and customers, the training required, the work attitudes, and any ethical standards that you would like to impart? Are the attitudes in the countries individualistic or collective?

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